The Salesforce Sales Cloud holds a whopping 31.3% market share of any Sales CRM. It was the first product Salesforce created back in 1999, and it continues to outshine any Sales CRM on the market. But since the recent surge in remote work, sales have changed forever. In-person meetings are no longer the default option when it […]
Tag: Salesforce
Salesforce adds CRM features to support remote-work models for sales teams born in the pandemic and continuing — possibly permanently Salesforce gave Sales Cloud users an early preview of CRM features planned for release throughout 2023, including new details on Slack integrations, revenue intelligence subscription management and sales enablement. The features, taken together, help both […]
Marketing has traditionally been a highly dynamic field where new innovations, technologies, trends, and regulations can rapidly change the way marketers connect with their target audiences. Sudden changes in the market or even in the world economy and politics affect customer needs and behavior and set new requirements for the engagement. Data is one of […]
The world is in a state of uncertainty with talent shortages and economic turmoil, and companies need to find a way to drive efficiencies across every facet of their business. Against this backdrop, sales organizations are leaning more on technologies like AI and CRM to help boost their productivity. In fact, new research shows 90% of sales […]
1. Delivery of Seamlessly-connected, Fully-contextualized Experiences Across All Channels The number of customers demanding fully-connected, perfectly-contextualized buying experiences across all channels is growing, and this trend is only likely to continue. In fact, the results of a survey conducted by Salesforce reveal more than 76% of B2B buyers expect companies to ensure seamless interactions and […]
Salesforce – a popular IT platform that has become synonymous with Customer Relationship Management (CRM) systems. According to a study by International Data Corporation (IDC), nearly 19.5% of the world’s businesses use the robust suite of software applications. This widely used IT system comes with a plethora of highly useful features, which when combined with […]
In 2022, Salesforce is again making every effort to become the ideal choice for enterprises that want to start fast and scale big. The software’s efficacy combined with several useful resources and communities, including the Trailblazer community, has made Salesforce the de facto choice for enterprise cloud software. The world’s #1 CRM has some big […]
Salesforce Marketing Cloud has continued to grow in popularity for a number of years, which means that it’s always an exciting time to be involved with Marketing Cloud. You could be a Marketing Cloud user, admin, or consulting for organisations to maximise their tech investment – regardless, everyone should be invested in keeping up to […]
Our Lightning Experience to Salesforce Classic comparison proves that the new Salesforce UI, despite its minor limitations, has a wider and more convenient feature set. In this article we, as a Salesforce support service provider, outline how these features help Salesforce users drive business. Increased productivity for sales teams Lightning UI allows each team member to arrange and customize their […]
Salesforce Marketing Cloud is a much raved-about automation platform and decidedly, the most feature-rich product in its category. It offers incredible insights into customer journeys and helps businesses deliver connected, personalized, and 1:1 customer experiences. As such, it is a must-have tool for marketers who want to achieve bigger ROIs and impressive results by weaving their marketing strategies around […]