SugarCRM has boosted the artificial intelligence (AI) capabilities of its SugarPredict engine for marketing and sales intelligence, adding a sentiment analysis tool that determines prospects’ “emotional state and intent.” SugarPredict is available on the Cupertino, California-based company’s Sugar Sell and Sugar Market platforms for automating and assisting with sales and marketing tasks. SugarLive is “designed to […]
Tag: B2B
Digital commerce is growing rapidly and is expanding into numerous channels, devices, industries and markets. However, once we think about e-commerce, we frequently have B2C(Business selling to customers) transactions in mind. Here customers know what they wish to shop on because platforms like Amazon where the buying journey is seamless, easy & convenient. B2B e-commerce, […]