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Global cloud services spend up 33% to hit $62.3 billion in Q2 2022

Cloud infrastructure services continued to be in high demand in Q2 2022. Worldwide spending increased 33% year on year to $62.3 billion, driven by a range of factors, including demand for data analytics and machine learning, data center consolidation, application migration, cloud-native development and service delivery. The growing use of industry-specific cloud applications also contributed to the broader horizontal use cases seen across IT transformation. The latest Canalys data shows… Read More »Global cloud services spend up 33% to hit $62.3 billion in Q2 2022

Salesforce Launches Sales Cloud Unlimited to Accelerate Productivity with AI and Automation

The world is in a state of uncertainty with talent shortages and economic turmoil, and companies need to find a way to drive efficiencies across every facet of their business. Against this backdrop, sales organizations are leaning more on technologies like AI and CRM to help boost their productivity. In fact, new research shows 90% of sales teams agree that having intelligent insights cuts closing times significantly. Salesforce today introduced Sales Cloud… Read More »Salesforce Launches Sales Cloud Unlimited to Accelerate Productivity with AI and Automation

Salesforce launches Sales Cloud Unlimited

Salesforce launches Sales Cloud Unlimited to support productivity with AI and automation sales cloud   Salesforce has launched Sales Cloud Unlimited, a unified platform with everything sales teams need in one place. The company says the new solution aims to drive growth and turn sales reps into trusted advisors. Additionally, other solutions announced include Sales Cloud for Slack, Subscription Management, and industry-tailored Revenue Intelligence. The company says every sales team now… Read More »Salesforce launches Sales Cloud Unlimited

Salesforce Marketing Cloud A closer look

Introducing marketing clouds Marketing clouds incorporate a collection of marketing tools, all provided via the cloud, and all of which enable marketers to manage customer relationships and marketing campaigns more efficiently. As part of the wider trend towards marketing automation, marketing cloud platforms are designed to facilitate easier real-time monitoring, planning and decision-making. As you might expect, a marketing cloud offers a comprehensive digital marketing platform covering a diverse array… Read More »Salesforce Marketing Cloud A closer look

Cloud Computing Trends 2022

The most heavily used PaaS services have also shifted The number of public cloud users who utilize service beyond basic compute, storage and network services continues to grow. Organizations are increasingly utilizing PaaS services from cloud providers. Survey respondents ranked data warehouse, relational database as a service (DBaaS) and container-as-a-service (CaaS) in the top three. This shift is driven by the growing interest in leveraging containers to speed deployment, scale… Read More »Cloud Computing Trends 2022

Benefits of campaign studio cloud marketing 2022

As the digital marketing landscape becomes more complex and your marketing technology grows increasingly fragmented, a cloud marketing platform with 6 capabilities can help to streamline campaign execution and optimize your martech stack. We have cloud marketing platform designed to simplify marketing automation for your entire team. Built on open source standards, Campaign Studio easily plugs into the tools in your existing environment to help breakdown data silos and connect… Read More »Benefits of campaign studio cloud marketing 2022

Marketing Cloud Best Practices 2022

For modern marketing teams, the key to success lies within the ability to rapidly adapt to change. The past two years have put the agility of the marketing team to the test with the constant evolution of technology and the warp-speed pivots incited by the endemic era.  As we witness the evolution of customer demand, marketing capabilities, and technologies’ endless growth, we are seeing a new set of best practices emerge to ensure success,… Read More »Marketing Cloud Best Practices 2022

Business Trends Salesforce Will Shape in 2022

Salesforce – a popular IT platform that has become synonymous with Customer Relationship Management (CRM) systems. According to a study by International Data Corporation (IDC), nearly 19.5% of the world’s businesses use the robust suite of software applications. This widely used IT system comes with a plethora of highly useful features, which when combined with its unrivaled user-friendliness make it the preferred CRM platform of businesses. According to a report,… Read More »Business Trends Salesforce Will Shape in 2022

Cloud Computing Trends – 2022

In today’s increasingly digital world, the ways a business approaches its cloud computing strategy is paramount. Cloud adoption was already expanding for several years and has been accelerated by the pandemic. But as a post-pandemic world begins to take shape, new trends in cloud usage are beginning to take shape. The eleventh annual  State of the Cloud Report (previously known as the RightScale State of the Cloud Report) highlights the latest cloud computing trends, including… Read More »Cloud Computing Trends – 2022

As more and more businesses move towards cloud-based operations and embrace digital transformation, security is increasingly becoming an important question. As an enterprise migrates to the cloud, its assets and data resources need to be migrated as well, and that might expose the sensitive information.  Further, managing security in the cloud is quite challenging because the security measures offered by the cloud provider might not be strong or robust enough… Read More »