The Sales Force Automation has over 9.6K+ startups that comprise companies that are engaged in providing software solutions for sales teams to manage their sales process and optimize them effectively across all channels. This includes companies providing end-to-end solutions for sales teams which allows them to manage the entire sales cycle and also specific solutions which help sales teams manage processes via offline and online media.

Sales Force Automation is one of the most active sectors for investors, with overall funding of USD 28.6B in 1.8K+ companies. It is also interesting to note that more than one third of the funding has been raised in the last 3 years (2019-2021).

Y Combinator, 500 Global, Techstars, Salesforce Ventures, Sequoia Capital are amongst the most active investors in this sector, by the number of investments.

Sales analytics, content management & demo tools, guided sellingare, revenue forecasting, lead management some of the top business models attracting major funding.

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